Think Like An Entrepreneur!

Think Like an Entrepreneur!
By Gary Ryan Blair

There was a time when being the biggest, most experienced corporate
kid on the block guaranteed success and dominance. However, in the
new economy, organizations that lack the commitment and capacity
for leveraging size and experience strategically will see these
attributes as vices instead of virtues.

The new economy will require an entrepreneurial mindset. Competition
will come from anywhere at anytime. Technology will empower smaller, nimbler competitors dramatically.

The days of sitting back, waiting, and depending on corporate size and reputation to attract business are effectively over.

To be clear—the relationship between size and entrepreneurial
behavior doesn't have to be an inverse one. People like Bill Gates
have already demonstrated convincingly that huge companies like
Microsoft can be as proactive and aggressive as the most
entrepreneurial start-up. In fact, entrepreneurial behavior can no
longer be the exclusive preserve of just the young start-up.

Everybody has to get in on the act!

Entrepreneurship is a bit like dieting: Everybody's in favor of it in
principle, but only a few have the intestinal fortitude to do what it
takes to reap the rewards.

In my view, the major source of the problem is cultural and is rooted in our fear of failure.

The new economy calls for a far more entrepreneurial corporate
culture, one where experimentation, risk taking, and even failure are
not only tolerated, but also actually celebrated. After all the only
real alternative to experimentation and risk is decay and decline.
The essence of risk is the possibility of failure.

Honor your errors. To advance requires a new frame. But the process
of going outside the conventional method is indistinguishable from
error.

Evolution can be thought of as systematic error management.

Scratch a successful entrepreneur and what you'll find is someone who failed a time or two or... get the idea?

The emerging rigors of the new economy leave us little choice. We
must experiment, and experimentation carries with it the near
certainty of at least occasional failure. In a truly entrepreneurial
culture, failure tends to be regarded as a learning opportunity, a
necessary pre-condition to eventual success. The status quo is simply
not a viable option any longer. You can stand still if you like, but
your competition certainly won't.

One other critical point about entrepreneurs. They are above all men
and women of action! Entrepreneurs instinctively understand the
importance of real-world experimentation, trial and error, and speed.
Experimentation, feedback, failure, learning, adjustment,
action—that's what successful entrepreneurship is all about.

Entrepreneurship, like innovation, is a profoundly relative concept.
At its core, it implies a willingness to risk challenging
conventional wisdom and prevailing approaches.

A company may employ you, but you work for yourself! Two defining
qualities of an entrepreneur are an appetite for risk and a strong
bias towards action. For many years, business conditions operated
strongly against the entrepreneur.

Size, stability, and industry experience were the only commodities recognized as having value in the business world; without them you could forget about making an impact. That's changing.

The business landscape of the new economy will be more hospitable to the entrepreneur than any we've seen before. The volatility and unpredictability of global competition have completely devalued most existing corporate currencies and virtues.

What good is size if your organization is too slow and muscle bound
to capitalize on new, fast-moving opportunities? What use is lengthy
industry experience if your most ferocious competitor is likely to
come at you from out of an entirely different sector? What's the
point of conducting exhaustive market surveys if the market changes
so fast they're obsolete before you've analyzed them?

Under these kinds of conditions, what counts is the willingness and
ability to take risks, get real-life feedback and react quickly. In
short, the ability to be entrepreneurial.

As a genuine entrepreneur, either inside an organization or
independent of one, you should prove to be ideally adapted to the
evolving imperatives of the new competitive environment.

Emboldened by its competitive dynamics and liberated by new
technologies, entrepreneurs will build not only bridges to the new economy but castles on the other shore!

Everything Counts!

Gary Ryan Blair is President of The GoalsGuy. A visionary and gifted conceptual thinker, Gary is highly regarded as a speaker, consultant, strategic planner, and coach to leading companies throughout the globe.

He helps business owners, corporate executives and sales professionals manage their time, set their priorities, and stay focused so they can achieve their goals, grow their business, and sustain a lasting competitive advantage. Learn more at http://www.personalstrategicplan.com

Article Source: http://EzineArticles.com/?expert=Gary_Ryan_Blair
http://EzineArticles.com/?Think-Like-an-Entrepreneur!&id=641378

Chosing The Right Name for your Business

Choosing a Company Name

By: Michael Harris

When forming a limited company the name of the company can be an important decision. Some people may choose the first name that they think of and others may select a ready made company for speed or because they like a particular name. However, many businesses may prefer to select a company name that either clearly distinguishes itself from its competitors or contains something unique or personal. Company names can be chosen for different reasons.



One of the most common ways of selecting a company name is to use something personal. A quick look through your local newspaper will probably introduce you to many personalised business names. Johnson Consulting Limited, T Smith & Son Limited, Stephens & Barley Limited are some fictional examples of what may be found. This may instantly make a company recognisable locally, it can be deemed as more personal by its customers, and often works well within geographical areas. However, it does little to tell new customers what your company does.



A popular choice for a small business is to choose a name that is 'descriptive'. This tells prospective clients exactly what your company does. Examples of this may be to call your business The Window Company Limited, City IT Consultants Limited or The Advertising Agency Limited. Whilst this does serve to reinforce your primary business it offers little differentiation and may easily be adapted by competitors.



A less personal option is to use a company name that is 'associative'. This type of company name helps to create an image or connection to your business activity. It is less direct than using a descriptive name but helps to position your company's name within the market through peoples understanding of what words mean. For example a flick through the Yellow Pages will offer plenty of examples of this. A hairdresser called Classic Cuts or a printer called Selectaprint Limited are examples of what may be found. These names offer some differentiation but may not ultimately set your company aside from its competitors.



An alternative is to choose a company name that is 'freestanding'. These names are completely abstract and not related to the companies business activities. A fictional example may be to call your catering company Zedoc Limited. There are many popular brand names that illustrate this point. Consider, Kodak, Gillette, or Mars, these names will probably be instantly recognisable to you and conjure up a particular product or business. This is a good way of setting your company aside from the competition but it is important to consider the market that you operate in. Will your prospective clients know what your business is offering?



Choosing a company name may be a simple process, but it is not uncommon for people to deliberate over names for quite some time. Whilst company names can, and often are, changed during the life of the company most people like to choose a name that they like from the outset. Therefore consider your market, how much you want to differentiate from your competitors and what your company name should say about your organisation. Once the decision is made focus on the important business of making your company a success.

Author Bio

Michael Harris is a university graduate who has worked within the company formation and business advice industry for many years. Simple Formations is part of the SFS Group of Companies providing Company Formation the same day with your own company name.

Article Source: http://www.articlegeek.com

All About Business Cards

By: Briana Liebmann

Business cards are a great way for your business to get it's name out into the world. Small, and convenient, these little cards provide your customers with your name and all your contact information, and because they're portable, your customers will be able to take your name with them wherever they go (an advantage over online advertising).



Many companies provide fully customizable cards, allowing you to choose from font size and color to a unique logo. A good business card company will even let you choose the paper thickness and finish



For those of you who do not wish to customize, many providers come with pre-designed templates where you only have to insert your information for a quick and easy card ready to be shipped.



For those of you who wish to exercise your creative muscle, here are a few tips to follow:



1. Less is More:
It is pretty easy to get carried away with all the bells and whistles offered, but it usually doesn't take much for that little wallet sized card to get filled up with unnecessary decorations. Try to keep the main point in focus. Stick to the basics, this will also help get your message across quicker and easier for your customers.



2. Make Reading Easy:
Business cards are meant for quick reference. Contrasting colors are recommended as well as a simple sans font such as Arial. This will not only help the customer read your business card easier, but will also allow them to receive your information quickly and conveniently.



3. Keep the Important Material Larger:
Your name should be the largest font on the card. All your other information should be smaller and toward the bottom.



Choosing a high quality business card composer will make all the difference in the finished result. It is recommended that you choose a well known company who will guarantee their products. Even if they are a bit more expensive than their competitors, the extra expense will be well worth the quality product and service you will receive.

Author Bio

Briana is an original content writer for www.youseekit.com which features original articles on a variety of topics.
To see the original article, go to www.youseekit.com/business-cards.htm.

Article Source: http://www.articlegeek.com

Starting Your Own Business

Tips to get your Entrepreneurship off and running

By: Michael Johnson

One of the best of the small business associations is the University of Central Arkansas Small Business Advancement National Center (SBANC.)



While the ideal way of starting a small business would be to free yourself up from every other venture, problem, time consuming effort and obligation and throw yourself into starting a small business every waking moment, this isn't an ideal world. Few of us can afford the luxury of setting everything else aside to devote all our time and efforts, as well as capital - to starting a small business.



Some of us have the itch to become an entrepreneur but have to "keep our day jobs" while we give this starting a small business idea a go. It may well be, in fact, that starting a small business part time is the most common entrepreneurial process.



Part of succeeding at starting a small business if you have to do so part time is to know your schedule and your time limitations and choose a business concept that you enjoy, have some training or expertise in and can be accomplished around your work schedule. The other alternative is to change your work schedule either with your current employer or choose an alternative employer. Starting a small business takes effort and focus as well as time.



It may be that your current job is not only time consuming but also the type of work that requires a great deal of energy, a great deal of concentration, a very regimented schedule and perhaps the responsibility that tends to have you taking your work home with you either actually or mentally. This sort of work style doesn't lend itself well to starting a small business part time.



Let's look at an example of a journalist who has a successful writing and editing business from her home office. When she decided she was interested in starting a small business she had been working for many years in newspaper management. Her executive responsibilities required 70 and 80 hour workweeks and even then she took work home.



After many years of this she began to think more and more about her dream of starting a small writing business. It called to her more and more urgently. But how was she to even think of starting a small business when she had little time, energy or focus left in her busy work week? Besides, she had to work to keep the roof over her head.



What she did to determine if starting a small business was even possible, was to sit down and write out a budget, deciding where she could eliminate some non-essential expenses in her life, and what she absolutely had to have to live on. She then looked for, and found, a job that not only brought in enough money to live on but freed up a lot of her daytime work week hours as well as her mental focus. She took a customer service job in a call center.



Starting a small business was going to be possible with this job where it had not been with her newspaper career for a number of reasons. It required considerably less mental acumen, it didn't require that she take her work home with her, it was easy, the hours were flexible (she worked 3pm-midnight Thursday through Sunday) and the dress code was highly casual. She could work all day starting her small business and then don her jeans and go into the call center in the evening. Now she's quit that call center job and her dream of starting a small business has been fulfilled. Her business is thriving and she works at it full time.



You will find links to other small business associations from the SBANC site. These small business associations include the Service Corps of Retired Executives (SCORE) offering one on one counseling in person or online, the Small Business Administration (SBA) and its Small Business Development Centers which provide a ton of small business assistance including mentoring, training, publications, tapes, workshops and financing, Allied Academies - a worldwide research and training group, the Small Business Institute which provides entrepreneurial teaching and training, and the Federation of Business Disciplines, a group of educators devoted to small business teaching conferences.

Author Bio

About the Author:
M. Johnsona operates a variety of small business websites and newsletters. Visit the website for many business start up ideas. www.smallbiztipscenter.com

Article Source: http://www.articlegeek.com